Ponsford new business dean

Ponsford_BrendaFollowing a nationwide search, Henderson State University has named Dr. Brenda Ponsford as dean of its School of Business. Her appointment is effective July 1, 2013. Ponsford is currently the chair of Clarion University of Pennsylvania’s Department of Marketing and the MBA director.

“We are truly excited to have Dr. Ponsford as a member of our senior administrative team,” said Dr. Glen Jones, Henderson president. “Her experience, enthusiasm, vision, and leadership style are ideal as we strive to enhance the School of Business while meeting the needs of business and industry in our community and region.”

Ponsford will replace Dr. Louis Dawkins, interim dean, who played an integral role in Henderson’s School of Business achieving Association to Advance Collegiate Schools of Business (AACSB) International reaffirmation in 2013. This accreditation is considered the highest standard of achievement for business schools worldwide. Henderson is one of only six percent of the business schools in the country to obtain the prestigious accreditation.

“It is a privilege to become the new dean of business at Henderson State University,” Ponsford said. “The faculty and Interim Dean Dr. Dawkins are to be congratulated on the recent reaffirmation of the elite AACSB International accreditation. It is an honor to join such dedicated faculty, staff and administration and I will work with them to build on Henderson State’s successful record.”

Ponsford has served on the faculty of Clarion University of Pennsylvania since 2002. While at Clarion she has more than doubled the enrollment of all MBA programs. She has been the chair of the marketing department since May 2005. Ponsford has had extensive international experience teaching and consulting, conducting research, and developing university strategic partnerships with key institutions. She has a successful fund-raising record and has experience with AACSB and Middle States accreditation.

Ponsford earned her Bachelor of Science degree in 1982, Master of Business in 1984, and Ph.D. in Business Administration in 1993, all from Virginia Polytechnic Institute and State University. In 2005, she received a juris doctorate with honors from Concord University School of Law.

After receiving her master’s degree, Ponsford began teaching at Radford University as an instructor of marketing. From 1986-1988, she worked at Virginia Polytechnic Institute and State University as an instructor of marketing and graduate assistant. Ponsford taught marketing at Seton Hall University, before joining the University of San Diego in 1990 as an assistant professor of marketing. She served as a visiting professor at the Institute of Business and Economics, The Academy of National Economy, in Moscow, Russia, during the summer term of 1996.

Ponsford was a tenured associate professor of marketing at Sonoma State from 1994-2000. She spent the fall semester of 2000 as an adjunct faculty in business at Edinboro (Pa.) University, the fall semester of 2001 as adjunct faculty at Morgan State University, and was a scholar-in-residence at Thiel College from 2000-2002.

With an extensive list of peer reviewed conference proceedings and presentations, Ponsford has published many journal articles and won numerous awards and honors. She has served as editor of journals and has participated in a long list of conferences and seminars, often serving as a session panelist, session chair and track chair.